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Steps Towards Sustainability in Fashion with Andy Rueben and Scott Hessell





Andy Rueben, Founder and Executive Director of Trove, and Scott Hessell from the University of Arizona chat about retailing in the era of the Internet. Retailing continues to change dramatically with each generation, and consumers now have very different expectations than even 10 years ago.


Andy and Scott also discuss the importance of sustainability in fashion and how consumer behavior and preferences have driven retailers to focus more on reselling and upcycling.


Founded by Startup Tucson in 2015 and hosted every November in Downtown Tucson, TENWEST Impact Festival is a celebration of the growing innovation, creative and entrepreneurial ecosystems in Southern Arizona. Unique in its cross-industry approach, TENWEST showcases the connectivity between technology, entrepreneurship, creativity, culture and impact, uniting attendees to gain the knowledge and inspiration they need to innovate within their own careers and communities. The weeklong event welcomes thousands of diverse attendees to participate in a multi-day conference, Street Fest, nightly xEvents and numerous partner events and experiences.

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